Monday, November 30, 2009

WEEK 4 Monday Nov. 30th, 09

Book: lecture
Designing Brand Identity
  1. What is brand?
  2. What is brand Identity?
  3. What is branding?
  4. Who are stakeholders?
  5. Why invest?
Present PDF's today

Project 1 due 7th - Corporate Identity Package
Handout

Turn in PDF's by the end of class on the 2nd for Steve Davis.


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